EV Produce International announced strategic expansion plans to bolster its import and shipping operations. The company will diversify its product portfolio and extend its distribution network to encompass the entire continental United States.
Building on eight years of market presence, the company supplies premium limes from its Mexican partner, which maintains operations in Martínez de la Torre, Veracruz, Yucatan, and Jalisco.
While limes and chayote have been core products, the company has recently integrated new offerings. Through a strategic partnership, it has commenced production and export of chiles (Jalapeño, Serrano, and Habanero) and tomatillos.
© EV Produce
The company has started its production of Serrano chiles.
The company initiated the import and distribution of these new products in December 2024 on the West Coast, utilizing its warehouses in Tijuana, Mexico, and Los Angeles, CA. "We are now expanding our reach to serve the entire U.S. market through our distribution centers in California and McAllen, TX," says Erick Carranza, vice president of EV Produce International.
Historically, the company primarily targeted the Latino market in the U.S. However, Carranza noted a significant increase in consumption across diverse demographics, driven by the growing popularity of Mexican cuisine.
"While chiles have traditionally been a staple within the Latino community, the widespread appreciation of Mexican food has fueled increased consumption nationwide," he says.
© EV ProduceTomatillos have also been added to the product line.
Similarly, EV Produce International has witnessed a surge in demand for limes as consumption extends beyond the Latino demographic to encompass the broader U.S. population.
"Initially, lime consumption was largely concentrated within the Latino market, which prompted us to establish a distribution center in California," Carranza says. "However, over time, we have observed a consistent increase in consumption, attributed to the prevalence of limes in cocktails, desserts, and various Mexican culinary preparations."
EV Produce International's operations extend beyond the U.S. and Canada, with current lime exports to South Korea and Japan.
For more information:
Erick Carranza
EV Produce
Tel: +1 (619) 883-3865
http://evproduce.com/