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Marco Bergman, Harvest House:

"Yellow and orange peppers decline, snack and pointed peppers rise"

The Dutch pepper season has restarted at Harvest House. "We are already seeing strong demand for our Dutch peppers. Spain has faced significant cultivation challenges, leading many European retailers to seek partnerships with Dutch pepper growers," says salesman Marco Bergman. He expects a slow start to the bell pepper supply until week 17. "What the situation will look like after that remains to be seen," he adds.

© Harvest House

"Our acreage of bell peppers has slightly decreased this year, particularly for orange and yellow peppers. This reflects the national trend in pepper cultivation. Red bell peppers remain stable and continue to be the favorite among both consumers and growers. Within this segment, we occasionally switch to new varieties that offer better taste and yield," says Marco.

"We adjust our snack pepper production as well. We are expanding the acreage, and our small snack peppers now mainly come from Portugal, where our grower Frestia operates. There, we benefit from abundant sunlight and lower energy consumption. Orange remains the dominant color, but we also offer red and yellow to create a colorful mix that meets customer demand," Marco continues. "Pointed peppers are also gaining popularity. We have increased the acreage by several hectares. While red remains the most popular, as with snack peppers, we offer a three-color mix of pointed peppers: red, yellow, and orange."

© Izak Heijboer | HortiDaily.com

"In organic cultivation, as in conventional farming, the focus is shifting more toward red bell peppers. This aligns better with customer preferences and allows for more efficient cultivation. We closely follow market trends and collaborate with our growers to make the right choices, ensuring our peppers perfectly match demand. We look forward to the rest of the season," Marco concludes.

For more information:
Marco Bergman
Harvest House
+31 (0)174 519 291
m.bergman@harvesthouse.nl
www.harvesthouse.nl