After the great success at Fieragricola (Verona) and MacFrut (Rimini), the irrigation system made by SR Innovative is making a breakthrough in the Italian market and abroad. "The positive feedback from end users is what we were looking for," says Isacco Roviaro, president of SR Innovative. "Our product, born in the Verona countryside, has fascinated customers who, like us, have immediately understood its effectiveness."
"We have met our customers all over Italy, forged partnerships, and presented our company to a very wide audience. The speed of the closing operation (less than 20 seconds for 4 lines), the possibility of rinsing and recalibrating the hose during cultivation, the simplicity of use and its durability have made the water stake the most innovative tool for closing down the pipeline, replacing the rudimentary and uncomfortable tools used until now and making work easier for the operators", explains the president.
The fact that sales have multiplied since its launch in 2023 is objectively very significant, but the most important feedback has come from customers who have proactively invested in the solution, believing in its benefits from the outset.
"All, and I mean all, of the customers who bought the product for the first time have chosen it again to complete their plots. And that is the most important feedback for us, to have gained the customer's trust and to have been able to communicate what we have created. Being a farmer in the world of irrigation, we had an immediate understanding of the needs and requirements, and this is the key to the success of our product."
"Currently, the most effective tool that has allowed us to reach our customers has been word of mouth, actively responding to 'just-in-time' orders, with 24-48 hour shipments. Customers can contact us via email and through the contact form on our website."
The international market is also looking at our product with great interest. We have established partnerships in other European countries where the use of this water system has garnered great interest, especially in Eastern European countries.
"It is important to be on the market," concludes Roviaro, "so you can find at your local dealer or can reach out to us from our website. We are happy to let you experience first-hand our irrigation tools."
For more information:
SR Innovative
Via Ronchesana 19/A
Santa Maria di Zevio (VR)
Tel.: +39 340 1501930
Tel.: +39 338 8068704
www.srinnovative.it
Email: [email protected]