Over 700 exhibitors from more than 40 different countries and regions will showcase their latest products and services at Asia Fruit Logistica 2024. Online ticket sales will end by 30 August 2024 midnight (Hong Kong time). Visitors will be able to take in some 28 national or regional pavilions, including first-time pavilions from India, Indonesia, Kyrgyzstan and Tanzania.
Asia is an emerging export market for US blueberries, and the US Highbush Blueberry Council is also looking forward to discovering new trade opportunities at Asia Fruit Logistica.
"Our goal is to educate attendees about what makes our blueberries exceptional," said Kevin S Hamilton, vice-president of global marketing and communications. "We'll promote their uses across various applications and forge new partnerships in the Asia-Pacific market. We also look forward to learning from industry peers and connecting with new and developing markets."
Exhibitors showcase fresh innovations
Big-name brands are showcasing a range of exciting products and innovations at Asia Fruit Logistica. Fresh Del Monte will display its Del Monte Rubyglow pineapples, launched in China earlier this year after some 15 years of research and development.
In addition to promoting its range of blueberry varieties, Sekoya will showcase a new blueberry dispenser. "It's an eye-catcher and a new way of selling snacking blueberries in a hygienic, convenient and fun way," said value chain and retail manager, Hans Liekens.
Apple brand Joya will unveil a fresh logo and brand identity at Asia Fruit Logistica, while Pink Lady will share its new brand positioning, specifically designed to build brand affinity and expand its customer base across Asia.
For more information on Asia Fruit Logistica, please visit www.asiafruitlogistica.com or contact the organizing team by email: [email protected]
For more information:
Susanne Tschenisch
Global Produce Events (HK) Co., Limited
P +49 30 3038 2295
[email protected]